Winning The Rate Battle:
Mastering Lead Conversion
SEPTEMBER 10, 2025
12 PM EST • 11 AM CST • 10 AM MST • 9 AM PST
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Borrowers are more educated and discerning in who they decide to do business with. Unfortunately, loyalty to credit unions is not the same as it used to be. Borrowers have more choices than ever before for mortgage financing, and the internet has made it easier than ever for them to do so.
Master the secrets to increased lead conversion that so few mortgage originators know. Know how to win more business away from your competition regardless of the rates you offer.
Being the lowest rate is not your competitive advantage. Knowing exactly what questions to ask your prospects and how to deliver a captivating mortgage presentation will win you more business than any other way.
Ron Vaimberg is one of the mortgage industry’s most sought-after strategic trainers and thought leaders for rapid and long-term origination growth. He has played a major role in transforming the careers of over 200,000 originators throughout the United States, Canada, and Australia with his in-person and virtual success programs Purchase Mastery, Elite Originator, and brand new enhanced LOMastery.com platform.
Ron’s mission for over 27 years has been to deliver high-impact strategies that rapidly create business growth outside faster than outdated and traditional training paths.